brandvane
AI Visibility Report
Alpine Trail Co. · August 2026 · 28-day window · 4 weekly measurement waves
34 of 72 sampled answers included the brand 24 questions × 3 engines, 4-week aggregate
11 of 34 appearances cited a page on your site citation rate within appearances
312 AI-referred human visits recorded by GA4 · humans only
57 verified crawler requests 9 pages · infrastructure evidence
Method: 24 buyer-intent questions sampled weekly in OpenAI, Anthropic, and Perplexity · 5 priority questions sampled 3× per wave · reported as a 4-week aggregate · a synthetic benchmark, never a fixed rank.
Where the brand appears
Sampled answers that included Alpine Trail Co., by question cluster.
Sources cited instead of you
Where answers send trust when the brand is absent.
| Source | Evidence | Action |
|---|---|---|
| outdoorgearlab.com | Cited in 6 answers where the brand is absent | Pitch products for the fall roundup |
| reddit.com/r/Ultralight | Cited in 4 answers where the brand is absent | Join the gear discussions authentically |
| switchbacktravel.com | Cited in 3 answers where the brand is absent | Offer review units for testing |
Human visits from AI assistants
Weekly AI-referred visits recorded by GA4 — humans only; GA4 cannot see crawlers.
24 / wk58 / wk
Verified crawler access
Infrastructure evidence — proof of access, never of visibility.
| Verified crawler | Purpose | Pages | Result |
|---|---|---|---|
| OpenAI search crawler | Search | 6 pages | All reached |
| Anthropic crawler | Assistant browsing | 2 pages | All reached |
| Perplexity crawler | Search | 3 pages | 1 page blocked by robots.txt |
This month’s callProtect
The brand appears in sampled answers, verified crawlers reach priority pages, and human visits are rising.
Three priorities for next month
- Earn a mention on outdoorgearlab.comIt is cited in 6 sampled answers where the brand is absent — the largest repeated gap this window.
- Unblock /guides/boot-sizing for AI crawlersrobots.txt currently disallows it; verified crawler requests are failing on a priority page.
- Double down on trail running contentAppearances rose from 5 to 8 of 12 in four weeks; ship the planned comparison guide while the cluster is moving.